7 Ways to Success While you Sleep

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How the Rich Live

How do the rich live? We see them on television playing polo and living the high
life. What are they willing to endure to live that life? Who are these people? Why do
they skip the drudgery and pain of financial struggle that most seem to endure?
They pay less in taxes and earn more with seemly no effort. What are their secrets?

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A better question is not ¡°What do they know?¡±, but ¡°What do they do?¡±. I work
with wealthy people. As a corporate manager I have for some time. My boss is
worth 20 million dollars. His boss is worth 120 million dollars. How do I change my
fortune to be more like them? Well, my sense of fear has to go. These men have
very little sense of fear. This is a base observation. You can NEVER grow rich
fearing loss or risk. People become rich by being risk takers. Unfortunately this is
the same personality that becomes addicted to gambling. Rich BUSINESSMEN are
gamblers and risk takers. This personality is a critical piece of your persona if you
expect to grow rich. Unfortunately lots of schooling and high-paying jobs put you at
the opposite end of the spectrum. Executives make their living by being educated,
cultured and working for security. While these men do quite well, they will almost
certainly never become wealthy. Their whole lifestyle is contrary to the risk-taking
mentality. One of the first characteristics of wealthy people is they have a healthy
attitude concerning risk.

The other issue that the poor don¡¯t seem to understand is the value of assets and liabilities. Many young people will say.

I don¡¯t want to borrow money for college, but will go out and spend $30,000 on a new car. A college education can pay you everyday of your working life. What asset can you buy that pays in this manner?
Perhaps an equity or liabilities portfolio, but that doesn¡¯t pay every two weeks. The
poor do not take advantage of small improvements to better the overall
effectiveness of their financial situation. Constant optimization leads to an elite
status. Below are some examples of circumstances the poor tend to think are
optimal:

(1) No car or owned transportation

(2) Living in a ¡°cheap¡± neighborhood

(3) Purchasing a car at a ¡°low-end¡± car lot

(4) Bad Credit ¡°Cheaper not to pay bills¡±

Not having a car costs a lot. Persons without transportation have to pay for almost
every place they go with taxis or friends. It is FAR more expensive to bum rides or
pay for a ¡°friend¡¯s¡± gas at every turn. Cheap neighborhoods have higher insurance
rates, and higher tax rates; NONE of which build value yearly. Purchasing a car at a
low-end lot costs far more per month than a conventional purchase. Finally it is
never cheaper not to pay your bills. You pay more for loans, credit cards, and all
lines of credit.

The wealthy take advantage of lower interest rates, wealth-build opportunities,
assets that build cash value, optimal housing, educational, and tax conditions. The
poor fail to take advantage of these conditions and with a rising cost of living fall
farther, and farther behind.

How to Make Money

How do you make money? How do you not let money use you? Well let¡¯s take the
first question? How do you make money? Here are some easy ways:

1. Job
2. Start a business
3. Inherit money
4. Lottery / Gamble
5. Crime

As odd as it sounds, all above are viable ways to make money. Most of the
population makes money via a job. We work for others. This is a familiar,
respectable and time honored approach to supporting yourself. The only problem is
sometimes you end up jobless, defeated, and angry. Welcome to the rat race!

Starting a business sounds nice. Become the boss with all the neat stuff like suits,
executive offices, and lavish lifestyle. This sounds great as long as you are
successful, and you assume ALL the risk. We touched on this before. Mentally you
need to prepare to go through the fire of being an entrepreneur if you have never
done this before.

Inheritance is great. You just need someone rich to die and leave it to us. This is
not likely and nonrenewable. The money is always running out if you don¡¯t make
more.

The lottery is simply NOT going to happen. Gambling is just plain stupid. Casinos
don¡¯t build 75 million dollar fountains with the money they lost to patrons.

The constants in making money are preparation, preservation and perspiration. The
preparation is what we¡¯ll call the money trap. Preparation centers around the
business construct, the marketing action and the follow-through. Efficiency is of the
utmost importance. Preservation means that your business must preserve its
value. Value embedded as hard assets, or financial instruments have long been used for value preservation. Preservation of value is re-investment. Re-investment
is business building.

Perspiration is the undeniable cost of owning and running a business. Most of the
fantasies about running and owning your own business fade when the self-
employed realize that when they don¡¯t work, they don¡¯t eat. This is the hard work
that nobody likes to talk about. Successful owners are diligent, disciplined and
focused people. They work weekends, holidays, and virtually everyday.

Most business has entry barriers, the minimum cost of investment. With the age of
computers has come new businesses like internet marketing, desktop businesses,
and other digital businesses. It is critical that entrepreneurs take advantage of
automation. Few business forms don¡¯t involve interaction, high entry barriers (big
investments to start) and other difficulties. MOST traditional brick-and-mortar
businesses involve the investment of thousands of dollars, often with no business
training or mentoring in the field of business. An excellent business is one that fits
the following description:

1. Low or no investment
2. Requires little/low time investment
3. Requires few/no employees
4. Provides a RENEWABLE source of income
5. Services are FAVORED over goods, as services are infinitely renewable,

     products reach a sales maturity level and decline

Below are some examples of desktop businesses you can use at home to make
money:

 Resume writing
 E-bay
 Internet Information Marketing

Permanent Tourists¡­.

There are a lot of benefits to living and working outside your daily environment. It
is very difficult to increase your risk tolerance while you are ¡°trapped¡± by your
current lifestyle. Often businesspeople ¡°find¡± themselves when laid off. You may
need to step outside your life to go the next level.

Most people can¡¯t envision themselves stepping outside their lifestyles because we
are so well conditioned to go to a job. Think about it, you are trained to get up and
go ¡°somewhere¡± on a schedule your entire life. In kindergarten, kids are
conditioned to get up and live on a schedule from that point on. True
businesspeople don¡¯t have a rigid schedule. They earn their way by balancing risk
with reward, one of which is personal freedom. What is your freedom worth?
Often times we ask what is it that the successful know that we don¡¯t. The
answer is nothing. The difference between the businessman and us is that he will
accept the risk or tough way to seek out a living and we will not. We implore you to
summon your courage. Summon your courage and come on vacation with me for a
second¡­..

Imagine..

You have decided to follow the desires of your heart. You have quit your job and
gone home. You need a business you can run cheaply with little or no investment.
On the 15-20th you have over $1100 in bills due. What will you do? You need
an efficient vehicle to make money and you need to make money now! You have to
step outside your life yet again. What if you had a vehicle to make money and you
gave it everything you had to get it going? What if you handled it with the same
professionalism you do your job, with the same preparation and concern? What
would that business be worth to you?!! There are a lot of other ways to step
outside your life. You could travel to a foreign country for inspiration. Following are
some destinations and what they have been noted for historically:

 Egypt ¨C Learning and Education
 Paris ¨C Food, Wine, Art
 Italy ¨C Food, Wine, Art, Government, Religion
 Japan ¨C Business, History
 England ¨C History, Learning and Education

7 Ways To Start Earning Money

1- Information Entrepreneur

An information sale is a powerful, cheap and effective way of making money. It is
the single most powerful tool for internet sales that exists. Entrepreneurs can make
THOUSANDS of dollars per day selling information to others. Here are some key
factors in this business:

1. Product Development Timeframes
2. Product Lifecycle
3. Website Expenses (Keep them low and bundled)
4. Marketing Techniques
5. List building
6. Test Marketing Techniques
7. Product Cloning
8. Law of Business diversity
9. Cash flow planning

We are going to delve into each of these strategies and how to use them to build a
successful Internet marketing business, E-bay business, Google Adsense, On-line
Travel Agent, Traffic Reseller, and Search Engine submission service. You may
wonder how all of this can help in all the other areas. The core business principles
apply to whatever business you get into. Let¡¯s take a hard look at E-bay:

E-bay Business Planning

Product Development Timeframe: N/A

Product Lifecycle: 30-120 days

Website Expenses: 2-6% of every purchase

Marketing Techniques: Marketing techniques for external websites can be
difficult. Links to your website are not open and obvious. E-bay bans sellers that
market external sites without buying a store.

Average purchase: 0.01 – $30.00

Client List Building: Client list building on E-bay is non-Existent. Customers are
not truly associated with the seller, and if you put them on a list without
authorization you are spamming your customers.

Test Marketing Techniques: The Andale E-bay toolset (http://www.andale.com)
is very nice, and fully functional.

Product Cloning: It is very easy to find, and clone a successful product on E-bay
with the research product. Product cloning is a smart and easy way to make money
fast. With the Andale tool, you can find, isolate and copy a product faster than you
can sneeze.

Law of Business Diversity: Always combine businesses, so that during periods of
financial stress, some business will still produce, like stocks in a portfolio. E-bay is a
nice business to have because it generates steady income without much time
involvement.

Cash flow Planning: You MUST plan next month¡¯s revenue today. Your business
demands you get a calendar and plant financial seeds for next month further out.

E-bay is definitely a business you can make money on while you sleep. All you have
to do is create (not buy and resell) 20-40 products and sell them on E-bay.
These need to be products you produce yourself that CANNOT be bought in a
regular store. These products should be very cheap to produce, cheap to ship, and
listed as cheaply as possible. After your initial sales you need to send out second
offers. The second offers will bring additional revenue. Some examples of profitable
items for sale on E-bay ar

 Information Products (Paper)
 Special Sauces and Mixes (Mostly water)
 Printing/Writing Services (Service)
 Autos (Fix broken-down cars)
 Custom Services

These are all items you can get as cheaply as possible, add a substantial markup
and then resell. E-bay can be a critical part of your portfolio, but its major limitation
is that E-bay products tend to sell cheap, and if your goal is to start a full-time
business you have to sell 50-120 E-bay items per week to make a living at it. This
is not a pleasant prospect. Your day job may be much easier than this. Now, let¡¯s
look again at the list, this time with a little ¡°better¡± view:

 Information Products (Paper)
 Special Sauces and Mixes (Mostly water)
 Printing/Writing Services (Service)
 Autos (Fix broken-down cars)
 Custom Services

Bag any E-bay business that involves a supply-chain if you want to make money
while you sleep. Supply-chain management is tough. When your digital binoculars
sell on E-bay on Tuesday, you don¡¯t want them sitting on a dock across the United
States. Focus on services you can provide from home on a Saturday with just your
local resources. E-bay global is a book written just on this particular subject.
Purchasing abroad, paying duty, and dealing with people in other countries who
may shaft you is not pleasant. Stick to what you know and make the system
simple. KISS, ¡°Keep It Simple¡± is a common phrase.

E-bay is a wonderful business that could have you living at the post office, spending
hours wrapping and putting packages together or it could be a simple $1000 per
month business like mine that takes 2 hours per week. It is your choice. Now let¡¯s
recap how to optimize E-bay:

1. Create your own products.
2. Manage your cash flow through advanced planning.

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3. Use the Andale tools (http://www.andale.com) to clone successful products
and turn them to your advantage

4. Focus on products that are in the $20 - $40 range, cheaper products require
     a lot of time and energy. You want your business to be worth your time.

5. E-bay makes money for you 24 hours per day, with little effort if we want to
     optimize it.

In conclusion, E-bay is a very powerful tool if used in an optimized format, and it
can be a strong contender in the business portfolio.

Information Product Marketing

Information products are powerful tools. If E-bay is the ¡°CD¡± of your business
portfolio, then information products are the stocks. They are either hot or they are
cold. Information products are powerful tools that simply ¡°create¡± money. You put
together a system that sets you up as the expert. From there, you sell kits, tapes,
books, etc about the topic of your business. You do need some good marketing
strategy to sell these items though. Here are some critical points about selling
information products on-line:

1. The average person sees a product 28 times before buying it on-line.
2. The basis of any advertising program is repetition. One-shot deals don¡¯t

     work. This is often why flyers and short-term newspaper ads yield bad
     results.
3. You need to divide the random observers or visitors from qualified and
     interested buyers. You need to start a mailing list, and send out newsletters.
     This informs your qualified buyers that you are there and keeps them
     interested in your program.
4. Open the door to your public. Ask them to give input and discuss the product
     at length with them. Make your sellers feel that you care about them and
     that your product IS worthwhile.
5. Make your newsletters personable, don¡¯t give your subscribers the hard sell,
     sell softly and talk about yourself and your life with your potential clients.
6. Work WITH your clients. You should talk to dissatisfied customers and get
     their view of your product.

Below is a list of profitable on-line products for information sales:

1. Home Businesses
2. Medical Products
3. Sex Products
4. Testing Products
5. Legal Products

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6. Cooking/Food Products
7. Gambling Products
8. Gaming Products
Information marketing is a business that has very clear objectives and steps when
it comes to selling. A basic diagram is available below:

                                                   Buyers

                                   Qualified and Interested Pool of
                                          Potential Customers

                                              General Public

The most important point to remember is how to move people from one part of the
pyramid to the next and ultimately to the buyer¡¯s area. The mailing list and
communication is the method of facilitation for this business. When potential buyers
respond to ads, you HAVE to be there to talk to them. Using services like answering
services or ¡°virtual offices¡± simply disguise who you are. You are selling your
business, so talk to your customers and sell your product yourself. Most people
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know it is a small operation. Stop hiding behind your website or advertisement,
only large retailers and corporations can do that.

     I will list below the most common mistakes information sellers make on the

internet:

1. Selling information products you are not an expert on
2. Refusal to talk to or face customers one-on-one
3. Improper website design
4. Creating a faade to hide behind with 1-800 numbers, and dead phone lines
5. Failure to engage the customer directly and follow-up on leads

You can¡¯t sell information you are not an expert on. It comes across in the
information product. Your customers will ask for refunds. Your speech and e-mails
will not be convincing. This is a nightmare. Don¡¯t try this!

Refusing to talk to potential customers is a death nail. You are doing this because
you are providing a garbage product. A strong product has a good history, low or
now returns and you can talk to customers afterwards. If your product is shoddy or
you are unsure, give it away first and test the waters. Poor customer feedback will
destroy your reputation. It is better to test the market with any market before
selling it. This is a critical point you simply must understand.

Improper website design is also a common mistake. Please note customers do not
like to make a lot of clicks on websites. This means your newsletter must gather
information in what Google calls the ¡°hot zone¡± of the screen. Users should be able
to input their e-mail address without additional clicks. Users should be able to input
their addresses, purchase and perform any or other critical business activities with
a minimum of additional clicks. Small business owners need to wake up. People will
spend 10 minutes on Ford.com figuring this stuff out. They will not do it on
simpletesting.com. Let them purchase, sign-up for newsletters and anything almost
immediately after visiting your website. You will be more successful, I promise.
Let¡¯s recap these items:

1. Put your mailing list sign-up in the Goggle ¡°hot zone¡± of the screen
2. Put your purchase link in the Google ¡°hot zone¡± of the screen
3. Always create a mailing list sign-up

Creating a faade to hide behind creates confusion and ¡°space¡± between yourself
and your customers. For instance, customers respond by calling your 800 number
with live operators but you e-mail them from a yahoo address! That¡¯s ridiculous.
Facades need to be complete in order to work, and they seldom inspired trust.
Trust is exactly what you are trying to build. You should simply not do this. Talk to
your customers one-on-one and watch the sales come in.

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Following up leads and creating a customized response for inquiries is key for sales.
Call your people and let them call you. This seems contrary to the big sales
mentality. Trust is the cornerstone for internet sales. Open the door to inquiries and
you open the door to sales. It is that simple. Once you build this trust, you¡¯ll be
able to send out one e-mail to you list at 7pm, and in the morning when you wake
up, you¡¯ll have $1000 in your Paypal account. It is that simple.

Affiliate Programs

We will use the term affiliate programs to refer to all affiliate programs other than
Google. Some affiliate programs are packaged like those at commission junction. If
you have not heard of cj.com, it is the web address of commission junction.
Commission junction is an affiliate ¡°Mecca¡±. There you can find credit card
programs, real estate, loans, etc. These people specialize in selling products on-line
for other companies. Some of the highest paying affiliate lead programs are listed
below:

      Countrywide

      LowerMyBills.com

      Foreign Credit Card Companies

      Chase Manhattan Bank

These programs pay for leads. Leads are simply web surfers that fill out forms for
their website. You post the form on your website, and when forms are completed,
you get a check in the mail. Affiliate programs are very hot right now. Getting
users to fill out forms can be very challenging, and of course there are some nifty
tricks you need to know.

Often the pay per lead can be quite high, for instance some programs can pay
$32.00 per completed form, and credit card companies can pay $150 per approved
credit card application. Getting clients to fill out credit card applications can be
extremely lucrative! Here are some commonly used tactics to get clients to fill out
forms:

1. Offer a free gift (this is the same tactic used in malls)
2. Stack your applications for a ¡°nice¡± gift (this can sometimes net as much as

     $500 per person with good credit)
3. Use a mailing list of trusted resources to get forms filled out
4. Place the forms in community websites where visitors feel comfortable in

     filling out forms

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5. Create ¡°free stuff¡± websites where visitors come looking to do a little work
get something for free

6. Target market your products by offering free CDs to music lovers, etc
7. Spread your commissions across websites targeting high and low commission

     item basing your advertising on customer interest versus your need for
     money

The richest affiliate programs require customers to become leads for major
companies. Other programs simply require users to click on a link on the website.
By far the biggest of these programs is Google¡¯s pay-per-click program. Yahoo has
also started a similar program, but it is not as mature as Google. Many, many
smaller programs exist claiming they pay more per click than Google but you need
to watch out for several big stumbling blocks. Many marketers think that if they get
to the top of a search engine in a category they will get rich. It simply does not
work that way. Often traffic to a website only converts at a rate of 1-3% to Adsense
clicks. This trend is true with other pay-per-click programs as well. Nothing can be
more valuable than relevant ads streaming to your affiliate website. Web position is
crucial, but ad relevancy is the second, critical piece. What good does it do to be
the second website on Yahoo, in South Carolina business which gets an average of
6,000 hits per month when, all your Google ads are about banking? Your links will
never get clicked. The same is true with other pay-per-click programs.

Google Affiliate Program Advertising

A Google program fluctuates wildly in its revenue. It is not a good primary business
but an excellent secondary income stream. Google should be piggy-backed on a
strong traffic reseller and form-based affiliate business. User clicks are too random
to be a reliable income stream. Google is an excellent ¡°gravy¡± program because it
feeds directly from the traffic your website already generates. Google clicks can be
a ¡°by-product¡± of an already operating business and it costs you nothing to try. We
have all heard rumors of people making $15,000 per day from Google clicks.
Google income is a ¡°random walk¡±. It moves in a random pattern if graphed on a
chart. This is not good as a primary source of income. Google also pays only if your
performance meets certain requirements. This is another limitation that has to be
overcome. But we have engineered a methodology to blend all of the characteristics
of Google with the strengths of other programs. Google can supply you with yet
another check in the mail for a single business. Google ads require no additional
maintenance, so once they are embedded in your website, you need not bother
them again. If you blend Google, Information Marketing, Affiliate Marketing and
Traffic reselling into one business. It would look like the diagram below. The coolest
part of this theory is that it really is all the same business. We would suggest an
income pyramid like the following:

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Google

                                     Affiliate Programs and Traffic
                                             Resales Income

                                   Information Products and E-bay

Now let¡¯s recap how all this works together. You can build and test market your
information products and sell them immediately on E-bay. This is one new income
pathway. Products that sell well on E-bay could be moved to their own website and
again (same product) sold as another information product. As an independent
product it could sell for more than 10 times what it sold for on E-bay. Information
products have the ability to bring in amounts as high as $1000 per item.
Information products and E-bay form the base of the pyramid because their income
potential could easily replace your job, and sales can be regular and dependable.
These two items are not traffic dependent as much as they are ¡°interest¡±
dependent. Their sales will rely on your reputation on E-bay and on other forms of
communication.

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Affiliate sales and being a traffic reseller can be a very high revenue business but it
is dependent of internet traffic which is random. At $100 per completed form this is
dynamite, but the random element of internet traffic makes it a better secondary
income stream than a primary one. You can strategically place your website; you
can optimize it for Google and Yahoo, and have moderate success. Your
expectations should be linked to your traffic optimization capability and site
mapping. You need to also be conscious of the fact that each affiliate program pays
differently. Some sales you make this month may not be available for 30-40 days
later.

Finally you should consider your Google Adsense business. Google revenue can vary
wildly. It is an excellent ¡°gravy¡± business. Now let¡¯s review this pyramid in action
and take a look at its results. The data below is actual financial data from an
information products marketer.

Marketer X (Month of November)

Information Products: $9900

Commission Junction Revenue: $1700

E-Bay: $1100

Google Adsense: $900

This marketer spends about 5-10 hours working his business per week! He is truly
making money when he goes to bed at night. The information products are the
base of his pyramid. They sell on average at a price of $75-$200 per item. He holds
down a regular job like most other people, and keeps his job for the insurance
purposes of his family. The same products sold on his websites are sold on E-bay,
no difference except E-bay requires a cheaper price. He has a store that links the
products to his website, encouraging yet more sales. You can see how all this works
together, the business forms a fully optimized cocoon that makes money at each
level. His total income of $13,600 is a hefty haul for setting up his businesses. The
coolest thing of course is that he does minimal actions between collecting his
checks. He is selling the same products in two different environments. He is selling
space on his websites to the affiliate programs. He is selling clicks off his website to
Google. He is selling traffic to and from his website through traffic reselling. All of
these items are things he already has!

Search Engine Submission Service

You can make money by setting up your own search engine submission and page
optimization service. You can purchase this code for pennies at script purchasing

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areas on scriptlance.com or hotscripts.com. Search engine submission scripts
simply take user input and submit them to search engine services. You can also
charge BIG fees for page optimization. Some people pay as much as $1000 to have
their webpages optimized for search engine submission. Most fees for search engine
submission are small, but page customizations for submission fees are often large.
These services are complementary and should be bundled for maximum financial
impact. Here are some tips for starting this service:

1. Overture.com offers free tools for optimizing pages
2. Search engine submissions can offer a lot of repeat business creating a list of

     customers and offering incentives that can easily stimulate income
3. Some of these scripts are FREE, search for them diligently

This business can net you about $1000 per optimized project and $10-$70 per
search engines submission. The profit potential here is extremely high.

Search engine optimization (SEO) can be as simple adding the overture suggestion
words to the keyword contents section of a webpage. Some great websites to visit
are listed below to help you with this service:

www.google.com

www.hotscripts.com

www.scriptlance.com

www.elance.com

www.50lycos.com

www.scripts.com

This business offers a lot of repeat business potential. Keywords change in their
relevance over time. So once you do an optimization for a customer, you can call
them up in 3-6 months and ask to ¡°re-optimize¡± their pages. If pages are doing well
in their category and customers are earning well, they will be glad to pay your fee
again for your service.

On-line Travel Agent

Working as an on-line travel agent can be very profitable and low maintenance. You
can purchase travel agent code from hotscripts.com. You can visit various websites

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to obtain an already setup travel agent system on-line. Some websites that offer
this service are viptravelteam.com and teamcosta.com.

An optimal way to utilize this tool is to create a community in a brick-and-mortar
environment and direct them to utilize your on-line travel tool. Travel tools are
great if used in a niche environment. Some cool groups to utilize this niche
approach could be groups broken down by:

1. Age
2. Ethnicity
3. National Origin
4. Athletic Interest
5. Social Interest
6. Financial Interest

Great commissions have been garnered through sales commissions on travel for
many years. The on-line version of this simply takes advantage of traffic, niche
optimizations and other sales strata. Please note that developing a customer list
gives you sales repeatability, and again the 80/20 principle applies. It pays to
encourage customers to write you back and ask questions. Engage your customers,
take to time to look at special requests, and make the sale! Let¡¯s recap. Look at
niches, totally automated solutions, and develop a strong customer list with
engaged clients. All of this can be done on-line with minimal effort. Making money
while you sleep has never been easier!

Web Hits Traffic Reseller

As a web hits traffic reseller you can earn sizeable income by selling traffic from
your web page to generate traffic to another website. Some websites pay very good
money per hit to redirect or use pop-ups to generate hits. Two very good services
for this are:

1. Trafficserve.com
2. Saturntraffic.com

You could easily take advantage of these services and generate extra monthly
income from your high volume websites. Reselling your traffic does have a down
side, it distracts users from your websites. You need to be sure to maintain user
interest within your own web interests so your sales do not decrease. If you notice,
there is another bundling strategy that could be employed using Adsense, web hits
resales, and search engine submissions. All three of these businesses rely very
heavily on volume. You can build another profit pyramid utilizing an on-line travel
agency as a base. The travel agency, based on a brick-and-mortar concept like a
club or association could provide a stable income through group affiliation and use.

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The search engine submission and search engine optimization service could form a
less reliable income tier that could sizably contribute to owner¡¯s monthly budget.
The top layer again could be the random income base of Google Adsense and web
hits resales. This random layer provides income coverage in a revenue spread that
fluctuates wildly. Please see the income diagram below:

                                                                Google
                                                               and web
                                                              hits resale

                                    Search Engine Submission and
                                               Optimization

                                         On-line Travel Agency

These layers of income can provide steady revenue streams that could easily
replace your full-time job. The travel agency takes in chunks in the $100-$300
range, the search engine submission service will probably less frequently give your
business portfolio bumps in the $30-$75 range, while the hits resale from a higher
volume website and Google Adsense can form an excellent form of additional
income for a web-based business.
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A monthly profile for a successful marketer could look like the following:

Marketer Z

On-line Travel Agency $4700

Search Engine Service & SEO $3800

Google and Hits Resales $1000

Income for the profile¡¯s monthly total equal $9500. Marketers need to look at their
overall strategies and employ a bundled strategy that takes advantage of those
resources the marketer currently has available. The profile above considers that the
marketer has traffic in abundance. The earlier profile was not focused on traffic but
mostly on product concentration, development and creativity. The reader must look
inside himself/herself and ask what his /her greatest strengths are. The scenarios
presented here are just a few possible scenarios. Bundling and strategies are the
core element in taking advantage of any traffic that enters your website. Let¡¯s take
a look at some activities that you can make money off of whenever a surfer enters
your website. A potential visitor could:

1. Buy a product
2. Click a link
3. Leave the website via another link
4. Enter a pop-up on your website to go to a new website
5. Download software
6. Complete an information form
7. Complete and apply for a loan or credit card
8. Plan a trip or vacation or some other activity

Every item listed above is an activity you can be paid for. Every activity can take
place without your direct involvement. Bundling these activities gives users more
chances to make money for you. Close your eyes and think about it. I come to visit
your website and I see the screen. There are 15 links on your website. The links on
the screen are exit and entry links to other websites. Every item on the screen is
connected to make money for your business in some way. This should be your goal.
Your websites should be loaded with financial opportunities in much the same way
that a farmer plants seeds in a field.

Please remember the business you are building is asset rich. Every dollar you invest
today is potential profit tomorrow. It is imperative that you extract the maximum
value of your business at all times. Your website generates traffic, user clicks,
product orders, and builds your contact list 24 hours per day. It is imperative that
the person who uses the internet as a source of income know the true value of
internet resources. Search engine position and direct orders are only indicators. A

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true businessman knows that success lies in the extracting of maximum value from
all internet resources. For people who started in the internet years ago, it was not
possible to be paid for incoming and outgoing traffic. They remember an internet
that was completely unregulated, un-policed, unintelligent, non-dynamic and
almost impotent. Today you can order a hot pizza via the web. The internet has
changed, and it has become a gold mine. Marketers need to be smarter and savvier
to make money on the web. Everyone has heard of people who make $5.00 per
day on Google. Do you want to be one of these people? We don¡¯t. Bundled
strategies take advantage of well designed websites with layered revenue inlets.
Listed below is our asset diagram:

                                                           Traffic

Visitor Produc
Clicks t

                                                                          Sales

                                                                  Lists

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It is clear that a well designed website with moderate traffic is asset rich. It is your
job as a marketer to get out there and extract that value. If you put together these
tools, in a smartly layered fashion, you can set up a scenario where checks come to
you in the mail and your PayPal account fills up faster than an alcohol¡¯s shot glass.
The items in this guide are a powerful toolset that creates many financial
opportunities for you. It is our deepest hope that these tools when properly used
will provide you with the success that they have afforded us for more than 7 years.
If you follow these suggestions not only will you make money while you sleep, your
dreams will be filled with gold!

Final Words


Please make sure you listen to the accompanying audio files in the members area
to better enhance your understanding and implementation of the contain wealth
creation strategies. Thanks again for taking the time to examine our materials.
Feel free to contact Kevin or I directly for any further assistance¡­
To your online success!